Innocean

Huntington Beach, CA

What if the space for an international media agency could convey their willingness to flout convention?

Intentionally more Pacific Coast Highway than Madison Avenue, it was important for our client, Innocean Worldwide, an international media agency client, that their headquarters in Huntington Beach reflect their differentiating sensibility and their passion for breaking down category conventions. The executive team preferred a clean, minimalist design in contrast to the creative team, who preferred a more rustic, earthy feel to their space.

The solution is a sophisticated design that doesn’t take itself too seriously. A double height reception area was carved out of the two floors of the building to create a sense of arrival, but also to allow for a visual connection within the entire agency. Details are crisp and clean while geometries are varied and involved. The best views from the space to the ocean were given to the communal gathering area which consists of flexible meeting rooms, media lounge, and kitchen complete with in-house barista.

Project Information

Partners In Charge:
Russell Shubin, AIA, LEED AP
Robin Donaldson, AIA

Principals In Charge:
Mark Hershman

Project Team:
Erik Schonsett

Contractor:
Sierra Pacific Constructors

Photographer:
Benny Chan

Project Articles/Press

SD is led by partners Russell Shubin, Robin Donaldson and Mark Hershman.

With offices in Culver City, Santa Barbara, and Orange County, California, projects are organized as a team effort, led and coordinated by an assigned project manager and project architect.

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Design Approach

ShubinDonaldson provides innovative environments for strategic, design savvy clients.

Projects are organized as a team effort, led and coordinated by an assigned project manager and project architect.