Murad Retail

Los Angeles, CA

What if a technology-driven retail experience could be inserted into a prototype 1,500-square-foot storefront?

Murad teamed up with Shubin + Donaldson Architects to create their first flagship store in the heart of Los Angeles.  Experience design played a big role in determining the overall layout and location of display fixtures in order to maximize the best brand experience. The clean modernist design creates a beautiful backdrop to the colorful aesthetic of the beauty brand. Murad’s “Inclusive Health” philosophy is represented in custom patterns designed throughout key elements of the project like ceramic tiles, laser cut screens, and an iconic ceiling element that is also present in the brand’s new corporate headquarters designed by Shubin + Donaldson Architects. For Shubin + Donaldson, it was important to visually reflect the brand’s DNA not only through the materiality, but also the construction process. The brand’s belief in social responsibility was carried through the use of environmentally friendly and sustainable materials and products.

Project Information

Partners In Charge:
Russell Shubin, AIA, LEED AP

Principals In Charge:
Mark Hershman

Project Team:
Ivan Blanco

Project Articles/Press

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leadsership-new

SD is led by partners Russell Shubin, Robin Donaldson and Mark Hershman.

With offices in Culver City, Santa Barbara, and Orange County, California, projects are organized as a team effort, led and coordinated by an assigned project manager and project architect.

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Design Approach

ShubinDonaldson provides innovative environments for strategic, design savvy clients.

Projects are organized as a team effort, led and coordinated by an assigned project manager and project architect.

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